Advertising 101 for Ah Longs

What makes a good advertisement? One billboard goes something like this: GOOD ADVERTISEMENTS CONTAIN LESS THAN SEVEN WORDS. Some say less mess, more clarity. Catchy phrases. Funky graphics. Impact. “We want the message to go… BOOM.” A poster in a strategic location will suffice. Or maybe a few. Apparently, ah longs haven’t caught on effective […]

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