Advertising 101 for Ah Longs

What makes a good advertisement?

One billboard goes something like this:

GOOD ADVERTISEMENTS CONTAIN LESS THAN SEVEN WORDS.

Some say less mess, more clarity.
Catchy phrases. Funky graphics.
Impact. “We want the message to go… BOOM.”
A poster in a strategic location will suffice. Or maybe a few.

Source: malaymailphoto.wordpress.com

Apparently, ah longs haven’t caught on effective advertising methods. Maybe they feel that the little repetitive stickers will whisper a thousand temptations to the passerby.

Money. Borrow. You need money… 10% interest only…

Not that I’m suggesting anything.

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